Alfredo Paredes at Home - RIZZOLI
Alfredo Paredes, Alfredo Paredes.
The first book by the interior designer who made his name as chief 
creative officer for Ralph Lauren—he brought us the legendary Polo Bar 
and the Madison Avenue flagship store’s immersive windows and retail 
environments, and now he shows us how to fashion our own homes to 
reflect his signature coolly casual and comfortable look.
While
 touring readers through four of his own homes, Paredes shares the key 
elements in his creative process, giving us access to the same tools he 
uses in every home to decorate rooms that feel modern even as they 
glamorize the past, to show us how an environment has real power to 
transform our very state of mind. Paredes is renowned for being a master
 of extrapolating an entire theme from one unique item, say transforming
 the stripe of a crisp Oxford shirt into a unique upholstery perfect for
 the seaside, or finding inspiration for a couch’s decorative fringe in a
 well-worn piece of leather ranch gear. He is said to have “perfect 
visual pitch,” creating vignettes and rooms with an energy that feels 
undeniably masculine and sophisticated thanks to dark wood, iron 
railings, rustic fabrics, an overall patina, and soft furnishings in 
soothing earth tones.